Friday, February 19, 2010

Solange Azagury-Partridge

London based designer Solange Azagury-Partridge is another woman entrepreneur I am endlessly inspired by. (I loved reading about her DIY beginnings) She's best known for her mystical sensibility expressed in fine jewelry and perfume. "Witchy" is the designer’s nickname! “Occult sounds like it should be dark and scary,” she says. “But it’s really not. It’s magical and fantastical.” She also boasts an amazing limited edition collection called "Unwearable Jewels" featuring decorative objects that incorporate precious and semi-precious stone, handmade carpets, tables, wall plaques, and chandeliers. Her boutique, located in New York's Upper East Side, is just as dazzling as her jewelry, with walls covered in 630,000 Swarovski crystals. “Everyone looks amazing reflected in crystal light,” Azagury-Partridge says. She designed everything in her shop from the furniture and vitrines, as well as the solid silver disco ball hanging from the ceiling. I would really like to know what kind of magick wand this lady is working with!


mlle. ghoul said...

STUNNING! I had seen that fragrance before, but knew nothing about the creator of it - how wonderful. And those goodness. Prepare for swoons.

Lady Lavona said...

mlle. ghoul! Love your Tumblr...I've been following for a while now! xo LL

mlle. ghoul said...

Aw, thanks! Well then you must know that I find a lot of my inspiration here! And just so you know - I can't wait to see your soaps with the new packaging :)